Two dimensions, running at once
A ∥ B · re-rolling independently
Dimension A · The Strategist
Revenue & Product Leader
Sports & digital media. Seventeen years turning audiences into revenue — monetization strategy, brand solutions, and now product & revenue strategy.
- Director — Product & Revenue Strategy · JioStarBengaluru · Nov 2025 — present
- Audience Monetisation · Brand Solutions · Sales Strategy — ESPN2016 — 2024 · 8 years
- Senior Manager, Corporate Strategy — Zee MediaNoida · 2013 — 2016
- Manager, Marketing — Zee EntertainmentZee ETC Punjabi · 2012 — 2013
- Customer Marketing & Revenue Planning — Reliance / 92.7 Big FMDelhi · 2010 — 2012
Monetization strategyBrand solutions
Sales strategyProduct & revenue
Programmatic & ad-techAudience intelligence
Data analytics
- Cricinfoversebranded metaverse — a new revenue surface
- Biggest Fan ChallengeVisit Britain · brand-lift experience
- Undiscover AustraliaTourism Australia · branded experience
- Insta FundeSwiggy Instamart · match-day commerce
- Cricket Fandom Reportaudience-intelligence white paper
MICA — MBA, Marketing · AKGEC — B.Tech, Computer Science
Dimension B · The Builder
AI-native products, after dark
A company of one. Vibe coding — prompt engineering + no-code + human verification. These are live.
- The Shift Makertheshiftmaker.in ↗
- AdImpulseadimpulse.in ↗
- Gully Cricket Arcadegullycricketarcade.com ↗
- Day Dreamergenerative-AI short film
Systems I architect
Alpha · systematic tradingConductor · 12-AI orchestrator
Rakshakji · senior-safetySkein · offline mesh
GapFactory · autonomous AI co.ABHIVERSE · this site
Method: prompt engineering + no-code platforms + human verification. Zero-budget AI production (ChatGPT · ElevenLabs · HeyGen).